Partners Receive Access to Core TomTom Technology Including HD Traffic, Routing, Road Conditions and More

Boston, MA, July 30, 2012 – TomTom Business Solutions today announced the launch of the TomTom Software Alliance Program, a software integration, marketing, and sales program that delivers additional value to commercial fleets by integrating core TomTom fleet management technology with industry leading software. TomTom already has over 100 industry leading software partners from the office automation, CRM, ERP and Field Service Automation sectors as well as specialized industry software for towing, service, and transportation fleets.

TomTom’s Software Alliance Program provides easy access to TomTom Business Solutions’ rich set of APIs, enabling the development of integrated ” Over-the-Road” vehicle and driver management capabilities. Leveraging these APIs and the company’s industry-leading map data, IQ routes and HD traffic, TomTom and it’s partners can rapidly deploy a host of solutions including: quickest ETA vehicle assignment; real-time ETA calculations; two-way communications for dispatching and work-order flow; integrated turn-by-turn navigation; real-time GPS tracking and driver safety features.

"Our fleet customers are already realizing a high degree of value from TomTom’s fleet management solutions and our value-added software partners,” said Michael Geffroy, vice president, TomTom Business Solutions. “Our decision to make more of our core technology freely available to more software companies shows our commitment to partnering. We believe our new Software Alliance program will lead to greater levels of innovation and value-add to a broader range of commercial fleets.”

“Working with TomTom, we have significantly increased the value of our solution for our customer, and this has enabled us to generate more revenue and profits to our company,” said Jim Weaver, CEO of Tracker Management. “We are very excited about exploiting the new APIs to factor real-time traffic info into our capabilities.”

“TomTom is an essential component of our solution and path to market. Having a partner with a clear focus on developing “over-the-road” management solutions allows us to focus on our core competencies,” said Greg Wietholter, president of Route Solutions. “The new software alliance program gives us more opportunities to remain competitive and on the leading edge of technology.

ENDS

About TomTom
Founded in 1991, TomTom (AEX:TOM2) is the world’s leading supplier of in-car location and navigation products and services focused on providing all drivers with the world’s best navigation experience. Headquartered in Amsterdam, TomTom has over 3,500 employees and sells its products in over 40 countries.
Our products include portable navigation devices, in-dash infotainment systems, fleet management solutions, maps and real-time services, including the award winning TomTom HD Traffic.

For the world’s most up-to-date route planner, including live traffic information please visit www.tomtom.com/livetraffic. For further information, please visit www.tomtom.com

About TomTom Business Solutions

TomTom Business Solutions is a leading provider of fleet management solutions and recognized as the fastest growing Telematics Service Provider (TSP) for commercial fleets in Europe. WORKsmart™ is TomTom’s ready to use fleet management solution and an innovative way for improving the management of all types of commercial fleets. It offers customers a choice of industry leading solutions combined with a high professional service quality. At the heart of the solution is TomTom WEBFLEET®.

For further information, please visit http://business.tomtom.com/