QReach Enables Print Communications Clients to Connect With Mobile Users
JERSEY CITY, N.J., June 27, 2012 -- Diversified Global
Graphics Group (DG3), a Jersey City-based marketing and visual
communications company, today announced that its Digital Marketing
Group is introducing QReach, a mobile engagement package that allows
companies to experience the benefits of mobile engagement with QR
technology easily and cost-effectively. The QReach offering is designed
to "mobilize" print communications with QR codes and hosted content at
an attractive price.
As a leading provider of high value mobile engagement programs for
major brands, DG3 Digital Marketing has introduced this affordable
package for companies that have an interest in, but limited experience
with, QR Code technology. QR campaigns reinforce a company's strategy
to connect with its customers more often and in more engaging ways by
providing access to exclusive content, such as video or unique landing
pages. QR Codes can be incorporated into reports, brochures, catalogs,
and direct mail pieces, integrating audio, video, text, or e-business
card information. Overall, the high user adoption rate of QR Codes has
made them a popular and effective "call to action".
The QReach bundle includes: branded QR code creation; mobile content
deployment; testing across all mobile devices; one full year of content
hosting; and data-rich web reporting to track campaign performance.
With DG3 as a single-source provider, a company's printed materials,
powered by mobile engagement, can be completed under one roof.
Key Benefits of QReach
-- Branded QR Codes can increase scan rates by up to 30%
-- Ensured privacy and security on the DG3 private cloud
-- Improved engagement using mobile optimized content
-- Same workflow as submitting a print document
-- Low cost option that makes materials interactive
Complete details of this new program are available on DG3's digital
marketing website. In addition to this QReach package, DG3 offers
customized QR and mobile engagement solutions to fit any company's
communications objectives.
About DG3 Digital Marketing
DG3 Digital Marketing, a business unit of DG3 Group, is a comprehensive
provider of end-to-end web, mobile, and social solutions. Utilizing a
unique Target/Engage/Transact approach, we help our clients implement
and execute marketing communication campaigns that reach more consumers
using multiple mediums to create more interactions that ultimately
drive more transactions. For additional information, visit www.dg3.com
and click on Digital Marketing.
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