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GeoImmersive video from IMC - Terrestrial Views From Every Angle PDF Print E-mail
Written by Glenn LEtham (GISuser)   
27 June 2007
Since 2005, IMC has been capturing 360 degree georeferenced spherical video of North America’s major cities enabling everyone to experience terrestrial views from every angle.  The company, currently getting loads of exposure for providing Google with their cool and sometimes controvercial Street View data has been driving the country in VW Bugs housing the IMC Dodeca camera which capture the 360 degree imagery. According to the company, they are expanding their coverage of North American cities and expanding to Europe. Initially developed for the energy and utilities sector, GeoImmersive video from Immersive Media Company (IMC) is being adopted by many users for many interesting uses.

From coast to coast, IMC has captured 360° spherical movies of:

- Downtown cores
- Tourist attractions
-  Business or Commercial Centers
- Airports
- High growth and developing neighborhoods
- Sports facilities and arenas

To date, IMC's GeoImmersive Database consists of more than 40,000 miles in North America and the company has expanded the collection of GeoImmersive imagery to include additional North American cities and points of interest as well as major European locations.  The ability to integrate with a database or GIS applications, as well as stream 360 degree imagery on the web, provides significant additional value to customer who are familiar with traditional aerial or satellite imagery applications.

About the Camera
IMC's Dodeca 2360 Camera System is a compact, lightweight, unified camera system that generates synchronized high resolution video streams representing a full-motion spherical world, complete with directional sound, that can be experienced live or in a recorded form.  IMC's patented approach covers image capture, display and distribution.

immersive video dodeca cameraThe camera head is one unified camera system made up of 11 lenses and sensors configured according to a dodecahedron.

Users of GeoImmersive Imagery:
    * Assessors / Appraisers
    * Ground Truthing
    * Asset Management
    * Crisis management and response planning
    * Location scouting and site visits
    * Plan evacuation routes
    * Detail briefing/reconnaissance reports
    * Recreational areas showcasing their facilities
    * Sporting and concert events giving fans a more interactive experience
    * Travel and tourism sites enabling prospective clients to “visit” the entire environment in advance

- capture 360 degree georeferenced terrestrial, airborne and interior imagery
- reduce project costs
- eliminate need for multiple site visits
- streamline data collection
- provide simple desktop access
- improve data sharing and communication

Tom McGovern of Immersive Media shows me "the camera"

Recall the Google Street View Win
Street View is a new feature of Google Maps (announced May, 2007)  that enables users to view and navigate within 360 degree street level imagery of various cities in the US. Street View provides users with a rich, immersive browsing experience directly in Google Maps, enabling greater understanding of a specific location or area. Street View imagery will initially be available for maps of the San Francisco Bay Area, New York, Las Vegas, Denver and Miami, and will soon expand to other metropolitan areas. By clicking on the "Street View" button in Google Maps, users can navigate street level, panoramic imagery. 

immersive media

IMC is driving the country in VW bugs capturing Immersive video using the IMC Dodeca 2360 camera

More About the Company
MC is an advanced digital video imaging company.  Using eleven video streams arranged according to geodesic geometry, Immersive video captures an almost complete spherical image; a full motion, high-resolution 360 degree view of surroundings that is seamlessly stitched together.  IMC’s immersive movies can integrate GIS coordinates and other metadata producing our GeoImmersive™ video. IMC’s open platform design easily interfaces with industry standard databases providing viewers with greater visual detail for timely, fact-based decision-making.

IMC’s offerings include hardware, software, camera and post-production services, and immersive imagery available for licensing. Applications include: urban planning, oil and gas resource management, emergency response and first responder operations, and commercial media.  IMC is a publicly traded company that is listed under the symbol "IMC" on the TSX Venture Exchange. For more information please visit www.immersivemedia.com

On June 25, 2007 Immersive Media Corp. (TSX VENTURE:IMC) announced that it has entered into an agreement with Cormark Securities Inc. pursuant to which Cormark, on its own behalf and on behalf of a syndicate of Canadian investment dealers to be formed in connection with the offering, has agreed to purchase, as underwriter, 3,093,000 common shares of the Company on an underwritten private placement basis at a price of $4.85 per share to raise gross proceeds of approximately $15 million.

See www.immersivemedia.com


Last Updated ( 28 June 2007 )
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